Viktor Ganchev 🇺🇸

Viktor Ganchev is a digital marketing strategist and automotive industry expert with more than a decade of experience across Europe and the United States. As Chief Executive Officer of WeDo Automotive Marketing and Digital Marketing Manager at Astra LLC (Charlotte, NC), he specializes in data-driven marketing, AI-assisted personalization, and customer experience optimization. A recipient of the “Pride of Profession” Award (Ukraine, 2022) and a long-standing member of the Ukrainian Marketing Association (UMA), Viktor combines entrepreneurial vision with technological expertise. His work bridges strategy, education, and innovation, advancing the integration of digital tools and analytics in global automotive marketing.